Re-thinking Client Loyalty. What Really Keeps Them Coming Back?

Client loyalty isn’t about trust—it’s about habit. The easier you make it to stay, the harder it is to leave. Here’s how to build that advantage.

Business Development Ideas, Client RelationshipsSue-Ella Prodonovich9 March 2025Prodonovich AdvisoryClient relationships, loyalty, Professional advisors, Client Retention, Client Loyalty, Business Development, User experience, How To Retain clients in professional services, strategies to improve client retention

How to Get Old Clients to Follow You to a New Firm

Moving your practice but don’t know how your clients will take it? Find out exactly what you need to say to them and how you should behave to ensure a smooth transition.

Practice Management Ideas, Business Development Ideas, Client Relationships, Business Development SkillsSue-Ella Prodonovich24 May 2021Prodonovich AdvisoryAccounting Firms, Business Development, Business Development Tips, Client Retention, Law Firms, Lateral Hires, On-Boarding

What's the Right Greeting? The December Dilemma

One of the main challenges in developing any professional services business is finding new ways to keep your personal brand top of mind and tip of tongue.

Business Development IdeasSue-Ella Prodonovich15 November 2020Prodonovich AdvisoryBusiness Development, Client Retention, Relationships, Christmas Cards, Christmas Greetings