The Easiest, Most Effective Marketing You Can Do Right Now

When uncertainty rattles business confidence, the best marketing is to show you’re there for your clients. It’s a purposeful way to connect and position yourself as the trusted adviser they need right now. We show you how to do just that…

02. Marketing & BrandSue-Ella Prodonovich23 October 2024Prodonovich AdvisoryClient Relationship

Obituary: The Coffee Catch-Up

The coffee catch-up is now officially dead thanks to COVID-19. I think that’s a very good thing too.

02. Marketing & Brand, 04. Referrals & NetworksSue-Ella Prodonovich11 March 2021Prodonovich Advisorybusiness development, lawyers, law firms, accountants, architects, professionals, COVID-19

Is Your Image Attracting Clients or Repelling Them?

Is your firm's professional image attracting clients or driving them away? From outdated websites to mismatched office spaces, many law and accounting firms unknowingly repel the clients they want most. Discover the psychology behind first impressions and how to align your firm's image with your actual capabilities.

02. Marketing & BrandSue-Ella Prodonovich10 September 2020Prodonovich AdvisoryLaw Firms, Accounting Firms, Professional Development, Marketing, Reputation, brand

What They Said: 4 Clients Share Their Views on Law Firm Marketing

Four corporate GCs of US Companies gave their unvarnished opinions of law firm marketing at the legal sales and service conference in Chicago. Here’s what they said …

02. Marketing & BrandSue-Ella Prodonovich16 July 2015Prodonovich AdvisoryBusiness Development, Client Feedback, Marketing, General Counsel, Corporate Counsel, In-House Counsel, Law Firm Marketing

Law Firms Draw Curtains on Star System

10. Markets & Trends, 02. Marketing & BrandSue-Ella Prodonovich28 March 2008Prodonovich Advisory