Re-thinking Client Loyalty. What Really Keeps Them Coming Back?

Client loyalty isn’t about trust—it’s about habit. The easier you make it to stay, the harder it is to leave. Here’s how to build that advantage.

5. Client CareSue-Ella Prodonovich9 March 2025Prodonovich AdvisoryClient relationships, loyalty, Professional advisors, Client Retention, Client Loyalty, Business Development, User experience, How To Retain clients in professional services, strategies to improve client retention

How To Use Fresh Starts To Boost Your Business Development

Leverage the fresh start effect to refresh relationships, set small goals, and refocus your business development plans.

4. Pursuing New Business, 5. Client CareSue-Ella Prodonovich29 January 2025Prodonovich AdvisoryBusiness Development Tips, Client relationships, Leadership Development, Smart Collaboration, Goal Setting, BD tips

Can Lawyers Be Too Client Centric?

Being “client-centric” has almost become a cliché in the way firms describe themselves. However, some leading thinkers in the legal field see the ability of lawyers to say “no” as a key element of their professionalism, writes Andrew Mckenzie.

News, 5. Client CareSue-Ella Prodonovich12 November 2024Prodonovich AdvisoryClient Centricity, Michele DeStefano, Laura Empson, Client Relationshps, Client-Centred Legal Services, Andrew Mackenzie

The Easiest, Most Effective Marketing You Can Do Right Now

When uncertainty rattles business confidence, the best marketing is to show you’re there for your clients. It’s a purposeful way to connect and position yourself as the trusted adviser they need right now. We show you how to do just that…

5. Client CareSue-Ella Prodonovich23 October 2024Prodonovich AdvisoryClient Relationship

Trustability: How Proactive Service Builds Client Loyalty and Long-Term Relationships

Building Trustability is a proactive approach to accelerate trustworthiness and the proactive protection of client's interests.

5. Client CareSue-Ella Prodonovich26 June 2012Prodonovich AdvisoryTrust, Net Promoter Score, NPS, Client Experience