Business Development Advice for Lawyers & Professional Services | Prodonovich Advisory
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Business Development Advice for Lawyers & Professional Services | Prodonovich Advisory
Are Smaller-sized Law Firms Well Placed to Scoop Senior Talent Right Now?
Are Smaller-sized Law Firms Well Placed to Scoop Senior Talent Right Now?

With clientele increasingly viewing smaller firms as attractive prospects, and the possibility of better vocational pathways in line with growth strategies, SME law firms may be in good positions to snare experienced practitioners in the looming new normal.

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Sue-Ella Prodonovich27 January 2021
How to be a Smart Collaborator and Smash Those Silos
How to be a Smart Collaborator and Smash Those Silos

In September I participated in a virtual program to become accredited in the Smart Collaboration Accelerator ™. The only difficulty was the US-based program meant 1am starts for the Aussies! Now that problem is solved …

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Sue-Ella Prodonovich4 December 2020Prodonovich Advisory
Short, Sharp, Smart: The Future of Business Development
Short, Sharp, Smart: The Future of Business Development

As COVID-19 changes the business world, the future of business development is being transformed too. Here’s what you can do about it (and what I’m doing too).

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BD45 ConsultationsSue-Ella Prodonovich27 November 2020Prodonovich AdvisoryBusiness Development Tips, Business Plans, Business Development, professional development, Coaching, BD45
What's the Right Greeting? The December Dilemma
What's the Right Greeting? The December Dilemma

One of the main challenges in developing any professional services business is finding new ways to keep your personal brand top of mind and tip of tongue.

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Business Development IdeasSue-Ella Prodonovich15 November 2020Prodonovich AdvisoryBusiness Development, Client Retention, Relationships, Christmas Cards, Christmas Greetings
12 BD Things To Do Before Christmas
12 BD Things To Do Before Christmas

Between Melbourne Cup and Christmas there are just 49 days. But that’s all the time you need to set yourself up for a big 2019.

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Business Development IdeasSue-Ella Prodonovich2 November 2020Prodonovich AdvisoryList, How to guide, Business Development Tips
5 Questions that Build Meaningful Client Relationships
5 Questions that Build Meaningful Client Relationships

These five perfectly paired questions should be in the kit of every client-facing professional who wants to better understand their contacts and build relationships that hum.

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Client Relationships, Client ListeningSue-Ella Prodonovich9 October 2020High Value questions, Client Relationshps
How Early-Career Professionals Can Develop Their Strategic Ability
How Early-Career Professionals Can Develop Their Strategic Ability

During early years of a professional’s development focus is typically on learning and perfecting pin-point technical skills. As technical credibility grows it is not uncommon to hear the feedback… “you need to be more strategic”. It’s almost a rite of passage!

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Sue-Ella Prodonovich7 October 2020
Is Your Image Attracting Clients or Repelling Them?
Is Your Image Attracting Clients or Repelling Them?

Is the image you’re trying to project the same one clients see?

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Business Development IdeasSue-Ella Prodonovich10 September 2020Law Firms, Accounting Firms, Professional Development, Marketing, Reputation, brand
Why Good Work is Still the Best Approach to Business Development
Why Good Work is Still the Best Approach to Business Development

Call me old fashioned, but I believe the best approach to BD is to do a good job. But even that involves planning and process.

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Business Development IdeasSue-Ella Prodonovich8 September 2020Prodonovich AdvisoryNew Business, Client Relationshps, CXM
Why You Should Build Your BD Around the Rhythms of Your Day
Why You Should Build Your BD Around the Rhythms of Your Day

In the age of lock-downs, isolation and working from home your BD efforts need to take on a whole new rhythm.

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Business Development IdeasSue-Ella Prodonovich4 September 2020Prodonovich Advisoryclient relationships, Business Development
Why Your BD Must Align With Your Personality
Why Your BD Must Align With Your Personality

Whilst having a stringent, forward-thinking business development plan is critical, ensuring it is compatible with your personal values and ideals ensures its viability and success.

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Business Development Ideas, Business Development SkillsSue-Ella Prodonovich1 August 2020Prodonovich AdvisoryLawyers Weekly, Boutique Firms, Small Firms
20 Marketing Ideas For Lawyers : A CPD Webinar With Ross Fishman
20 Marketing Ideas For Lawyers : A CPD Webinar With Ross Fishman

In this fun and fast-paced webinar Ross Fishman will share at least 20 powerful marketing tips―his favorite practical suggestions that lawyers can begin using immediately. Ross will tailor the content to suit your firm and your session can run for either 60 or 90 minutes

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Sue-Ella Prodonovich6 June 2020
Directories and Awards a Waste of Time? That Depends
Directories and Awards a Waste of Time? That Depends

It’s become fashionable to criticise awards and directories but some really are worth the effort while others need to be put on furlough (or put an end to).

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Business Development IdeasSue-Ella Prodonovich5 June 2020Prodonovich AdvisoryLegal Directories, Directories
How to Keep Your Client Relationships Going During COVID-19
How to Keep Your Client Relationships Going During COVID-19

With COVID-19 forcing big changes to our work, keeping up the relationship with your clients requires a new set of rules.

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Client Relationships, Business Development IdeasSue-Ella Prodonovich23 May 2020Prodonovich Advisorylawyers, Law Firm Marketing, Accountants, Professional Services
How To Reduce Stress and Bounce Forward from Crisis, Change, or Challenge

[Video 37 mins] In early March 2020 I was fortunate enough to sit down with Renee Branson, an expert on mental resilience in the professional services sector.

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Sue-Ella Prodonovich13 May 2020
The Rules For Business Development During COVID-19
The Rules For Business Development During COVID-19

The environment we’re doing business in right now suits a different type of business development and a different type of professional. We look at the rules of doing business during COVID-19.

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Business Development IdeasSue-Ella Prodonovich30 April 2020Prodonovich AdvisoryCOVID-19, Client Relationshps, Business Development, Lawyers, Accountants Comment
How Australia's 'Most Client Focused' Accountant Does Business

Perth HLB Mann Judd Partner Litsa Christodulou recently made history as the first HLB Mann Judd Partner to win “Most Client-Focused Accountant” at the annual AFR Client Choice Awards. Here she talks about the changing nature of client service delivery and why managing the ‘variables’ is so important for all accounting professionals.

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Sue-Ella Prodonovich13 March 2020
What Solicitors Want: The Holy Grail of the Solicitor & Barrister Relationship

What are the factors that make a barrister a "barrister of choice" in 2020? Gone are the days of whisky-laden trolleys, cerise-ribboned briefs, Luddism being de rigour, prohibitions on barristers visiting solicitors offices, and women barristers being “novel”.

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Client RelationshipsSue-Ella Prodonovich10 March 2020Prodonovich AdvisoryBarrister, Briefing, Referrals, Bar Association
How (And Why) To Fire Difficult Clients

No business likes to turn down a paying customer. But for professional services firms, firing bad clients isn’t just important, it’s essential.

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Client RelationshipsSue-Ella Prodonovich25 February 2020Prodonovich Advisory
How To Turn Around Your Net Promoter Score (and Make the Right Clients Happy)

Turning around your clients’ perceptions and improving your Net Promoter Score may be much easier than you think, so long as you’re brave.

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Client Relationships, Client ListeningSue-Ella Prodonovich11 February 2020Prodonovich AdvisoryNet Promoter Score, Detractor, Lawyers, Accountants, architects
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