When uncertainty rattles business confidence, the best marketing is to show you’re there for your clients. It’s a purposeful way to connect and position yourself as the trusted adviser they need right now. We show you how to do just that…
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Meetings with prospective clients are a critical part of any lawyer’s business development efforts, but striking the right balance between under-preparation and over-preparation can be challenging. Sue-Ella's S.L.A.Y. framework—Share, Learn, Ask or Affirm, and 'Yes' —provides a clear, actionable method for preparing effectively.
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The results are in, and most of us agree: BD is more difficult for women in the insolvency and restructuring sector. Could the opportunity for niche profiling and a shift in client profiles offer a ray of hope?
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If you’re one of this year’s crop of new Partners let me begin by saying congratulations. Partnership is a significant career milestone and one you should be celebrating. It also means you’re going to have to have a solid game plan for cementing your position and growing your practice into everything it should be.
Here’s my 10-point plan for doing just that …
Word-of-mouth is still king when it comes to building a professional services practice but the new business pathway is getting more tortuous.
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Writing an effective business plan doesn’t have to be painful. Here’s how you can get more out of yours in 6 steps.
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In demanding times like these your business development plans become even more important. Here’s how to tackle them plus 5 CPD sessions to show you even more.
Read More![The Boutique Lawyer Show: Why BD is harder for some than others [Podcast]](https://images.squarespace-cdn.com/content/v1/5c638a91fb22a575618ec3cc/1700600955263-F4ZK6P7I3D5ATMA5FDX5/Personality_Website+%28500+%C3%97+500+px%29+%2874%29.png)
In this episode of The Boutique Lawyer Show, host Jerome Doraisamy welcomes back Prodonovich Advisory Principal, Sue-Ella Prodonovich (who also regularly serves as a judge for Lawyers Weekly awards programs), to discuss how business development can, and does, prove more difficult for women leaders in law.
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The results are in, and most of us agree: in the context of professional services, BD is more difficult for women. But could the shift to online offer a ray of hope?
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As economic conditions begin to bite, it pays to remember we’ve been here before…
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BD can be more difficult if you don’t fit the stereotype…
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Shutting down your phone and talking frankly could be the key to growing your practice. Here’s why.
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You have just 120 hours a year to get your Business Development (BD) done. So what should you focus on?
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As the legal industry diversifies beyond traditional structures, we’ve witnessed the rise of the hyperspecialised law firm. Often spinoffs from large law firms, hyper-specialised boutiques focus on a particular area of expertise, type of client, or local area
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Winning back clients can be easier than wooing new ones. Wondering how to do that? The key is understanding why they left in the first place.
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Why you should stop thinking about winning work and start thinking about building your ecosystem.
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In my view, most firms make it too easy to say ‘no’ to pitching for work. Here are 8 reasons to say ‘Yes’ to a Request For Proposal (RFP) you don’t think you can win.
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As professionals we often think we need be the dominant player, setting the course and steering the ship. But the best ideas usually arise when we’re surrounded by ambiguity.
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Anyone who’s read my articles for any length of time will be aware of my contempt for pushy cross-selling. But that doesn’t mean you shouldn’t be servicing your clients by joining with your firm’s other sections, areas or practice groups; far from it.
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There’s a trend among professional services firms to doing more training online. But is it effective when it comes to building networks and learning the right way to do BD? Or are you better off going back to face to face?
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